ABOUT THE PROGRAM
Digital marketing has transformed the way we live, shop, work, and communicate. Traditional marketing still exists, but its impact is far outweighed by the reach and efficacy of digital marketing, which includes media such as websites and online advertising.
This exciting, high-growth field has opened up jobs that did not exist even a few years ago. It offers opportunity for candidates from a wide spectrum of talents, interests, and abilities. Ranging from analytical to creative, the field offers an increasing variety of jobs with the possibility of advancement and specialization.
The Digital Marketing Bootcamp at UNLV offers an immersive, virtual experience that includes hands-on training through digital simulations. This provides the practical application of knowledge that allows you to emerge from the program prepared with the skills and experience that give you a competitive edge as you seek to enter the workforce. Career services are built into the program to guide you every step of the way, and offer support for everything from networking opportunities to interview training.
This Program is Perfect For
The Digital Marketing Bootcamp provides an opportunity for anyone looking to reskill, upskill, or for entrepreneurs and business owners who want to gain the knowledge they need to take their business to the next level. The program is designed for those with no prior background in digital marketing, working professionals seeking to gain a foundational understanding of marketing, business owners and entrepreneurs, and anyone looking to update their marketing knowledge and skill set.
While you should be technically inclined, no background in the field is needed. Prospective students will undergo a professional evaluation and take an admissions exam
What You Will Learn
The Digital Marketing Bootcamp prepares learners for positions in content management, SEM campaign management, PPC management, SEO strategy, social media management, and many more exciting opportunities in digital marketing. Entrepreneurs and small business owners learn how to leverage the tools and technologies that will help their businesses grow.
The broad but comprehensive curriculum supports you with the cutting-edge knowledge you need to enter the marketing workforce as a qualified professional or to take your business to the next level.
You will complete an e-portfolio that includes a website, a PPC campaign, an SEO plan, and a social media strategy. Not only does this digital portfolio evidence your experience and knowledge, it is also a valuable resource you can present to
potential clients and employers.
Once you fulfill all certificate program requirements as outlined in the Academic Plan, you may request your certificate.
Enrollment details coming soon.